Today the labor market is full of job offers from firms seeking to sell commercial products. Logically find a good professional is not easy because the market itself is saturated to turn commercial (professional or not). If you are a businessman and you want to improve your marketability, follows each of these tips and see how you increase your sales exponentially.
1. First impression: Key
A Chinese proverb says “the first 10 words before a client is more important than the next 10,000.” Take the first interview with the client to convince him that you are his best option.
2. Ask, Ask and Ask…
Everyone has the preconceived idea that the best businessman is that person who talks non-stop, super outgoing… mistake!!! Ask questions endlessly because you give all the information necessary to close the sale later. But never ask for asking questions always with a clear goal, get all the information possible.
3. Know your customer
It is important to know a lot about your client, it does, that is dedicated; Show him throughout the interview with him and gain much ground. The customer must always feel important and valued.
4. Create expectations
Comply with what has been offered to the customer is the minimum to comply with it. Always go one step further. The client, believe me, in these times, just amazed!!! When and how will depend on you, but surprise him.
5. Keyword: Trust
You will sell if and only if you earn the trust of your customer. You can have the cheapest, the most beautiful, innovative product, but if you do not win the trust of your customer does not sell anything. How to do this? … Always keep your word, do not be late, smiles, good morning, be polite…
6. Customize your offer
The best sellers are the Chinese and they said “The Customer is King”; so, the client needs to feel important, something as simple as putting the name of your customer in the offer, your logo in full color, things like that are really differentiating your client details, although he does not say, thank you.
7. It offers a test
The customer try your product is a very interesting option to attract customers. Mind you, I finished this trial period ensures that not only gratify you verbally, then offers your best proposal, one that is irresistible because now the customer needs your product.
8. Always think positive
Regardless of how the market, always have to be positive. The contagious so are surely infect the client. Transforms the difficulties needs.
9. Know your product to perfection
You have to know your product well, what you sell and offer. It will allow, among other things, and get away from answering any queries that make you the customer and, above all, put yourself in his position in the closing of the sale to become the “perfect partner” and all counsel.
10. Keep control of the sale
It is important to stay calm in situations of unhappy customers or negative. Take the initiative and, above all, make the customer believe that it is he who takes the upper hand when it really has the situation under total control is you.
11. Talk to the right person
It is a very common mistake to begin the process of addressing the person selling unsuitable or one that does not make the final decision. Do not fall into the error, always be sure to talk with the ultimate decision maker, you save a lot of effort and time, and time is money.
12. Never criticize the competition
This is the standard error of unsafe commercial. However bad competition, avoid speaking ill of it, do the same but praising your product / service compared to others. Remember the slogan “competition is good, but I’m better”